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Aguadilla Travel on With capital requirements for larger factories, more tools and machines, and eventually higher wages even for unskilled workers, the barriers to entering the auto market became prohibitive for all but the most determined and well-funded prospective manufacturer. A cartel of 32 manufacturers further attempted to limit new entrants into the industry by enforcing the Selden Patent, which appeared to retain the rights to all gasoline-engine-powered automobiles, in the first decade of the 20th century. By the time the Selden Patent was voided by a court in 1911, largely on the efforts of Henry Ford, the Association of Licensed Automobile Manufacturers (ALAM) had driven or bought out several smaller auto companies. The lead advocate of the ALAM, William C. Durant, soon emerged as Ford’s chief competitor in the industry as the founder of GENERAL MOTORS (GM), organized in 1908 after merging several automobile lines. Although GM shared the basics of Fordism in its manufacturing, the company took a different approach to marketing. In contrast to Ford, who relied on lowering the price of the Model T in the 1920s to gain market share, GM presented an entire line of automobiles across the consumer market. Aguadilla Travel 2016.

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